Leadership

Our leadership combines medical innovation with product development and commercialization expertise.

Dr. Catalina Ruiz

Founder · Scientific Advisor

Optometrist and dry eye specialist with over 20 years of clinical and research experience. Dr. Ruiz developed the combination of our ointment formulation with localized warmth on the eyelids, and pioneered the use of natural emollients combined with controlled eyelid warming for meibomian gland dysfunction.

She is the lead innovator behind EYELIVIO®, guiding its development from concept to finished product, and leads product development and validation to make sure our solutions work for patients.

Enrique Arenas

Co-CEO · Creative Director

Enrique leads the development of our ocular health solutions, including our flagship brand, EYELIVIO®.

His expertise is turning complex advertising, marketing and communication challenges into success — from brand and packaging to how our products reach people.

Juan M. Robles

Operations & Commercial Strategy

Entrepreneur with expertise in consumer health and product launch execution.

Juan supports market entry, logistics and partnership development, and is General Director of our operation in Latin America and the Caribbean.

Work with us

Let’s bring better eye care
to more people.

Retailers, eye care professionals and distributors across the US, Latin America and the Caribbean.

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Leadership

Dr. Catalina Ruiz

Enrique Arenas

Juan M. Robles

Let’s bring better eye careto more people.

Let’s bring better eye care
to more people.